Saturday, March 23, 2013

Tag, You're It!

"Just when you thought it was safe to go back in the water..."

"What can you say about a twenty-five year old girl who died?"

"Beef. It's what's for dinner."

Tag lines. They can make or break a product. Movies and books are products, so is beef. Beef is a yummy, yummy, product. Mmmm...beeeeffff...

Sorry, I got sidetracked by my stomach. Anyway, it took me a while to come up with the opening and closing tag lines for The Carriage Trade. Between the opening and closing tags, you put the synopsis, but sometimes tag lines are so memorable (Just when you thought it was safe to go back in the water...) there is no need for a synopsis.

The novels I write are complex. The characters have a hideous amount of back story, much of which I don't even put in. So trying to sum them up in an opening and closing line can be difficult. This is what I used for The Carriage Trade:

How do you get to Happily Ever After if you can't remember where it began?

Then the synopsis.

It's a romance she can't remember and he can never forget.

The heroine has brain damage, and uses contractions constantly, even when a word is not really a contraction, like gonna, or wanna for going to or want to. The hero is very. precise. The only word he alters is darlin' because it rhymes with the heroine's name, Carlin. I used that as motivation for the tag lines.
It's a romance she can't remember  (two contractions for her)
and he can never forget (zero for him)

The Re-Education of the One Trick Pony has the same cast of characters and takes place two years after The Carriage Trade ends. So far I haven't gotten a synopsis written, because when it comes to writing a synopsis, I am an epic failure. However, I have come up with opening and closing tag lines:

After you get to Happily Ever After, how do you keep from mucking it up?

<--insert here--="" sucknopsis="">

Some people do things for the right reason. Some people do things for the wrong reason. And some people do things because a little birdie tells them to. 

The book is finished and in the hands of editors and beta readers. My soft publication date is May 1, 2013 (eBook format) I have a book signing and launch party scheduled for June 15, 2013 at Marissa's Books, 5664 South 900 East, in Salt Lake City from 2:00 to 5:00 pm. I will have paperbacks for both books available.  I will be giving away fabulous door prizes, so come by, purchase a copy of either The Carriage Trade or One trick Pony and be entered to win.

For updates, friend me on Facebook, Lisa Deon Author.

Jaws / Love Story / Sam Elliot's sexy voice that feels like warm butter melting on your skin for the Beef Council.